The general definition of SaaS (Software as a Service) describes it as a software delivery and deployment model where the application is hosted in the cloud by the service provider and delivered to the user over the network and the Internet. SaaS platforms and applications allow users to use them anytime, anywhere, regardless of device type or performance. They enable real-time collaboration, save infrastructure costs, and increase flexibility. Because the model offers many benefits, it has become very popular in recent years, not only in enterprise environments but also among everyday users.
According to a McKinsey study, the SaaS market will continue to grow in the coming years and is expected to reach nearly USD 200 billion by 2024.
Cloud and SaaS (Software as a Service) implementation are critical to successful digital transformation strategies. There are many examples of how SaaS – Software as a Service – can help companies in their digitalization efforts. Here are some of them:
1. Demand fulfilment and business agility
Technology never stops evolving, and customer expectations grow along with it. Other external factors, such as the increase in remote working caused by the pandemic, are influencing the way products and services are delivered. Companies must always be ready to embrace change. SaaS empowers businesses on their digital transformation journeys and keeps them agile. The combination of scalability and continuous improvement of functionality allows companies to future-proof their business and technology investments.
IT departments need time and resources to implement, maintain and update local software. Adopting and implementing SaaS solutions can reduce the time and resources spent on IT-related operational support. Companies can be more efficient at integrating IT systems and operational technologies through SaaS.
3. Improving cooperation
Forms and processes that are structured and easily accessible to everyone enable effective collaboration between departments. SaaS solutions also help improve products, processes, and services with the ability for simultaneous input from anywhere in the world.